One of my favorite how-to-write authors, Noah Lukeman, has penned yet another terrific how to book for writers. Write a Great Query discusses the topic at more length than I have here, but I will try to distill into a few paragraphs what I try to put into my queries. Remember that I have now sold half as many books as I have written, which is three more than I would have done had I not written all of them — and written queries that got them sold.
Top Tips for a sucessful query:
1) Remember this is a professional correspondance. Be yourself — but use a professional tone. I just know one of my early queries was posted on an office bulletin board as a, “Can you believe this?!” example because I wanted to be funny. After I’d stamped it, driven over the post office and mailed it, I thought about it. I was horribly embarrased by what I had just done, but it was too late to correct my error. Write it. Read it. Sit on it. Reread it. Rewrite it. Sit on it. Have someone else read it. Rewrite it. Spell check. Grammar check. Fact check. Then stamp it, drive to the post office and mail it.
2) Don’t send a query about a fiction work that isn’t finished. Agents and Editors are not there to encourage you to complete your work. In order to get a read, they need a full manuscript available when they ask to see it. Cart. Horse. You understand.
3) Keep it brief. A query is a page. First paragraph: Introduce yourself. Second paragraph: Introduce the book you’re pitching. Third paragraph: Wrap it up.
4) Include why you are the only one who could write this book in the personal information you give in the query. In my case, it helped to be a master gardener to write mysteries about landscapers. The fact that the gardeners in the books were far more successful in their skills than I am at home doesn’t matter. I knew what I was talking about when I mentioned what plants should go where in the landscape.
5) Don’t hesitate to give a full synopsis of the book in your paragraph about the work. Really. I am not kidding. You need to be able to summarize your book — beginning, middle and yes, end — in a paragraph. You don’t want them to feel like they’ve seen it all before when they get to the manuscript pages.
6) Include more than one way for the person to whom the query is addressed to get in touch with you. E-mail, phone and physical address.
7) You do not have to mention copyright in the query. They’re pros. They understand you own the material.
8) Follow directions. If they want queries through the transom on an alternate Tuesday, then do it their way. They are looking for the next big thing. Don’t throw roadblocks in the way to their discovering that you are just what they’ve been looking for. E-mail if they say e-mail. Snail mail if they say snail mail. Send only what they want, not twenty five of your best lines with a hot air balloon attached to lift it out of the box when they open it. That sort of thing is wasted on the mail clerk.
9) Allow them time to read the darn thing before following up to see if they got it. A gentle note dropped in the mail asking if they’ve gotten down to the part of the slush pile with your work in it (with a self-addressed post card) isn’t a horrible thing after a couple of months.
10) Don’t be afraid to multiple submit. Just let them know in the query that they are not alone in getting the material. Just please don’t say it in a threatening way. “Lots of people have this and you may be too late,” does not have the same ring as “I’ve sent this to several people and I especially look forward to hearing back from you.”